Document № TDM-MSK-001_OFFICIAL ESTIMATE

One bill.
One launch.
Done right.

The Marketing Startup Kit is a complete launch package for new businesses. Custom website, Google Business Profile, twenty blogs, schema, and three months of strategy. Itemized below. Approve once. Launch in twelve weeks.

PART 01 / 06Compare Alternatives

Other quotes you'll get for the same outcome.

Most owners weigh four options when they launch. Here's the math on each.

Alternative №1
DIY Wix or Squarespace
$300/yr
No SEO. No content. No strategy. You build everything.
Alternative №2
Freelancer Hodge-Podge
$~4,800
Five vendors, five strategies. Nothing connects. 9 month timeline.
Alternative №3
Big Agency Retainer
$25,000+
Bloated overhead. Junior account managers. 12 month minimums.
RECOMMENDED
Trojan Startup Kit
Marketing Startup Kit
$7,997
Custom site, GBP, 20 blogs, schema, 3-month strategy. One team. One bill. 12-week launch.
PART 02 / 06The Itemized Estimate

Six line items. No hidden fees. No surprises.

Every deliverable is listed below with its individual à la carte value. The package price is the bottom line, not the starting line.

Item / DescriptionSubtotal
01Custom 15-Page Website
$4,500

Designed and built by us. Mobile-first, fast, schema-ready, conversion-focused. You own it after launch — no template, no Wix, no monthly subscription.

02Google Business Profile Optimization
$750

Profile creation or full optimization. Categories, services, photos, posts, Q&A, and a review request system to start collecting authentic 5-star reviews from day one.

03Twenty SEO-Optimized Blog Posts
$2,500

Twelve to eighteen hundred words each, written for both Google and AI search. Built around keywords your customers actually search, with internal linking that reinforces your service pages.

04Schema Markup & Technical SEO
$750

ProfessionalService schema, FAQ schema, WebSite schema, sitemap, robots, page speed optimization, and AI-search-ready structured data on every page.

05Three Months Strategic Consulting
$2,250

Weekly check-ins for the first month, then biweekly through month three. Ad strategy, content direction, conversion review, growth planning. Direct access to the team that built your launch.

06Setup, Domain & Onboarding
$500

Domain configuration, professional email setup, hosting handoff, analytics installation, Search Console verification, and a clear handoff document so you own everything.

À la carte subtotal........................................................................$0
Startup Kit discount........................................................................-$0
Total Investment
or three monthly payments of $2,799
$0
PART 03 / 06Delivery Schedule

Twelve weeks. Four milestones. No drift.

Each milestone gets a formal review and sign-off before the next phase begins.

WK 01

Discovery & Strategy

Map business, market, competitors. Lock keyword and content strategy before design begins.

MILESTONE 01 / 04
WK 02—04

Brand & Website Build

Brand baseline locked. Custom 15-page website designed and built. Weekly iterations, two formal revision rounds.

MILESTONE 02 / 04
WK 05—08

Content & GBP Production

Twenty blog posts produced and published. Google Business Profile fully optimized. Schema and technical SEO finalized.

MILESTONE 03 / 04
WK 09—12+

Launch & 3 Months Consulting

Site goes live with full launch support. Three months of strategic consulting starts immediately, adjusting based on real data.

MILESTONE 04 / 04
PART 04 / 06Verified Signatures

Owners who have authorized work with us.

Real businesses, real outcomes. Each signature represents an active or completed engagement.

Signed✓ VERIFIED

"Trojan Digital Marketing gave our website a complete makeover. The board members and I are absolutely thrilled."

C. Teague-McClendon
American Veteran Service Corp
Signed✓ VERIFIED

"Sales have been better the last few months thanks to some additional marketing efforts. Way to go, Jeff."

Andrew Montieth
Georgetown Market
Signed✓ VERIFIED

"Jeff walked me through my current problems and gave me a step-by-step guide on each one. Two years in, I couldn't imagine going anywhere else."

Vanessa Williams
Bujeesummer
Signed✓ VERIFIED

"I love the way it scrolls better. Thank you so much, Jeff. I couldn't have done it without Trojan Digital Marketing."

Alexa Mahaber
Redefined Body Skincare
Signed✓ VERIFIED

"Their innovative approach and dedication to understanding our unique needs resulted in a tailored marketing strategy that exceeded our expectations."

M. Chen
BrightStar Technologies
Signed✓ VERIFIED

"Jeff was the best social media manager and campaign manager strategist I ever had. He always took initiative to go above and beyond."

L. LaBeach
Izzy's Empanadas
PART 05 / 06Terms & Conditions

Common questions before authorization.

Read carefully. If your question isn't here, the free consult is the fastest way to get a real answer.

PART 06 / 06Authorize Estimate

Ready to launch? Start with a free consult.

No commitment. We discuss your business, your timeline, and your goals. If the kit fits, we schedule a kickoff. If not, we say so.

Free 30-Minute Consult

Approve & schedule kickoff.

Tell us about your business and your timeline. We'll tell you whether the Startup Kit fits or whether something else makes more sense. No pressure, no commitment from the consult itself.

Trojan Digital Marketing · Indianapolis, IndianaEstimate valid 30 days from issue