National Digital Marketing: Get Found in Each City You Serve
You sell in more than one city, but customers in some of them can’t find you on Google. Trojan Digital Marketing works with businesses across the United States. We bring SEO, AI search visibility, web design, advertising, creative, and automation together around the customers you want to reach.
Indianapolis is our home market, and we plan around where you really sell, from one city to the whole country. Jeff Clerisier, our founder, works out each scope with you. Your first strategy call with us is free. During business hours we aim to reply within five minutes.
Choose one service or combine several. We start by checking what customers see today, using what we’ve learned running more than 1,400 live websites, then agree a scope your team can use.
Help nearby customers understand what you offer, where you serve them, and how to get in touch. Connect your website, Google Business Profile, useful service content, and follow up.
Give each market useful information while keeping your brand consistent. Clarify service differences, coordinate location content, and route inquiries to the team that can help.
Connect a recognizable brand with clear offers and a website built around how customers buy. Develop content that answers meaningful questions and measurement that follows real outcomes.
For companies building an owned lead source, our microsite offer connects focused websites, useful content, and direct inquiries. Explore the complete network model below, or choose your trade for a dedicated explanation.
Territory exclusivity · One contractor per vertical per market · Discuss project availability
NATIONWIDE · HOME SERVICE CONTRACTORS
Can one website rank in fifty cities?
It’s hard, so we build contractors a network of city microsites, one owned domain for each market you serve. We can also run the ads, blog posts and map listings on top.
Try it: search your service plus a nearby suburb and note who ranks.
If the same few companies show up with a site for each town, your one domain is up against all of them.
Four ways customers find you, and what we do for each.
ORGANIC
A domain for every city
One microsite per service area, owned by you, indexed separately. Each one competes as a local business instead of a page buried in your sitemap.
MAPS
Google Business Profile, run properly
We fill in every service and category, keep posting and answer reviews. We also check that the listed services match the work you want.
AI
Readable by AI tools
LocalBusiness, FAQ and Service schema on every page, matched to what the page says, so AI Overviews, ChatGPT, Gemini and Perplexity can read your business correctly. Nobody can promise a citation, and we don't.
PAID
Ads that land on the right city
We point each Google Ads campaign at the matching city site instead of your homepage, so someone who searched for a town lands on that town's page.
Why do we keep publishing after launch?
A site that never changes gives searchers nothing new, so we keep writing and publishing city pages across the network after launch.
1
City specific posts
New posts written for each market from that town's own facts, instead of one spun template.
2
Edge hosted, always up
Cloudflare delivery, free SSL, hosting included.
3
Per site tracking
Calls, forms and rankings are tracked on every microsite, so you can see which markets bring calls and which stay quiet.
What the project plan connects.
Trade website planning and inquiry routing
Microsite structure, useful content, and a direct contact path
Built for contractors who serve real territory.
This fits you if
Serving eight or more cities
Already closes leads
Crews ready for more volume
Wants a whole market
This is not for you if
One zip code
Website redesign
Leads this week
Shopping on price
Three steps, then we build.
1
15 minute call
You tell us the cities you want. We tell you if the territory is open.
2
Territory map
We come back with the exact domain and city list, and what the buildout covers.
3
Build and deploy
We buy the domains, generate the sites, wire the tracking, and turn the ads on.
The questions everyone asks.
No. Each site is a real service site for one city, with its own pages, internal links and new posts over time. We don't use spun text or fake link farms.
You do. Domains are registered to your business. Access stays in your name. We build and operate the system with clear ownership.
Our work stops, but you keep everything registered in your name and renew the domains yourself. Management ends unless you sign up again.
We don't promise a date, because it depends on how strong each city's competition is and how fast content, maps and ads go live. We measure each market separately, so you can see which ones move.
If you serve fewer than eight cities, location pages on one site may be enough. Past that, every location page leans on the same domain, while a city domain can stand on its own for that market's searches.
No. You can keep ads in-house or with another team, or we can run them if you want one team on the sites, content, maps and ads.
Find out if your territory is still open.
Marketing plans for your area
From the businesses we've worked with
“Jeff was the best social media manager and campaign manager strategist I ever had”
L. LaBeachIzzy's Empanadas · Jeff ran its marketing, 2018 to 2021
Based in Indianapolis, we serve businesses across central Indiana, including Carmel, Fishers, Zionsville, Westfield, Noblesville, Greenwood, Avon and Plainfield, and clients across the United States.